PUBLIC RELATIONS AS AN EFFECTIVE PROMOTIOONAL TOOL IN MARKETING OF SERVICES.

PUBLIC RELATIONS AS AN EFFECTIVE PROMOTIONAL TOOL IN MARKETING OF SERVICES. ABSTRACT The desire to reach larger of the market motivates an organization into adopting public relations as an effective promotional tool, which could help it to achieve it is objectives in a competitive market. The purpose of this research was to examine the use […]

Continue Reading

THE ROLE OF PUBLIC RELATIONS IN GENDER CONFLICT RESOLUTION IN NIGERIAN ORGANISATION

TABLE OF CONTENTS Title page i Approval page ii Certification iii Dedication iv Acknowledgements v Table of contents vi Abstract vii CHAPTER ONE: INTRODUCTION 1.1Background of the Study 1 1.2 Statement of the Problem 4 1.3 Objectives of the Study 4 1.4 Significance of the Study 5 1.5 Scope of the Study 5 1.6 Research […]

Continue Reading