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THE IMPACT OF RESEARCH FINDINGS IN THE PERFORMANCE OF THE MANUFACTURING INDUSTRY A CASE STUDY OF NIGERIAN BREWERIES PLC

Business Administration & Management Project Topics

CHAPTER ONE

         INTRODUCTION

1.1    BACKGROUND OF THE STUDY

The world started in a particular spot where  the first human beings were placed by the  Almighty Creator – God.

History and theology told us that man had all he needed in the Garden of Eden where God kept them until the fall of man.

The fall of man marked the beginning of this study.  That is, man started searching for food, cloth, shelter and the rest of the amenities to help life. Since then we had many ages; primitive age, stoneage and so on and so forth.

Today, world over there are a lot of discoveries, invention and development or revolution, evolution, transformations and what have you. All these are the result of research findings.

Right now, there are series of research works going on in all aspect of human endeavour; politically, economically, socially, culturally in technology, products, marketing, in all aspect of discipline: mathematics, sociology, music, arts, sciences, ecology, philosophy, the list is endless.

 

Now the question is how many of these research work see the light of the day or how many of them yield results and among the once that had finding. What impact does the research findings have in the ares they are meant for?

These and more are the questions this study is trying to address, but the study will be narrowed to manufacturing industry and Nigerian Breweries as a case study.

The choice of Nigerian Breweries is because of the company’s over fifty years in research work in Nigeria.

 

1.2 STATEMENT OF THE PROBLEMS

It has been observed that some of the problems associated with the impact of research findings in the manufacturing industry include but not limited to:

 

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